INNOVATORSAPPLICATIONWhen Apple first introduced the Apple II personal computer in 1977, industry analysts predictedThat very few would be sold. However, a short time after the product was made available,Consumers who were young, highly educated, adventuresome, and who were well informed beganBuying them. While those buyers were relatively few in number, marketers like IBM andCompaq were encouraged because other, less adventuresome consumers like businesspeopleWould likely adopt personal computers later. Based on the diffusion of innovation concept, thoseFirst buyers of personal computers were __________.